Methodology

At Adnatus, our mission is to deliver maximum engagement through our performance-driven creative framework, advanced measurement technology, full integration with media platform and expert bases campaign methodology. We have built a methodology that serve efficient collaboration with advertisers to deliver effective engagement campaigns.
Understanding with data

We believe data is key to make the right decisions, As a result, we evaluate your objectives and study your competition before rolling out a plan.

Media planning

To guarantee engagement delivery, we need to establish and build a relevant plan according to your objectives, target, and campaign setup.

Efficient management

Once we understand and have designed a plan, our expert team roll out the campaign through a well rounded process that maximises efficiency.

Maximise engagements through 3 pillars

All in one media solution

Our services offer all in one solution that allow to deliver targeted campaign to your audience in a performing way as we guarantee engagement. Our service include media coverage, technology, creative design and engaged users.

Engagement measurement

To be able to deliver engaged visits, we have built a marketing platform and a measurement technology that allows us to monitor in real time engagement on our advertiser’s site and thus delivered guaranteed engaged users in a cookieless environment.

Performing creative design

Our solution includes creative decoupling that allows us to maximise engagement and ease our advertisers in adapting to the various creative standards in the industry.

Our process

01.
Understanding your objective
Understanding your objective is the first step in building a fruitful campaign and align the campaign with your objectives. A framing & design workshop will allow to best know you, and validate clearly your expectations and objectives so we deliver a campaign that meets your goals.
02.
Understanding your target
Knowing your target audience is key as we want to engage with right target audience in the right way in the right territories. Target audience will be key in building the media approach to deliver engaged visits.
03.
Creating ads that engage your target audience
Our project team will also walk you through building ads that will be adopted to various media channels and deliver engaged users from your target audience.
04.

Delivering engaged users with Adnatus media solution

Our project team will also walk you through building ads that will be adapted to various media channels and deliver engaged users from your target audience.
We are here to deliver your engagement campaigns to your audience, often through temporary activation. Additionally, for clients seeking an ongoing partnership, we can also run always on campaigns to build your upper funnel approach for marketing campaigns.